Tuesday, January 29, 2013

The Finished Lines

Soft zigzag prints highlight Gaya's spring collection

Lei Chic

Putting together a stylish ensemble is a lot like walking a tightrope - it's all about balance. As in: balance a casual outfit with a striking statement necklace or a monochromatic look with different textures.

Or, in the case of Gaya's new collection, a strong zigzag print with soft, muted colors.

For spring, the North Shore-based resort line helmed by owner Lula Leao and designer (and fiance) Monika Reimann ventures into graphic territory with bold lines and sharp angles. But its colors are decidedly more subtle - purple and magenta, bluish green and lemon yellow, bronze and gray. Reimann says the collection is inspired by new beginnings, the bloom of print and color.

The prints pair well with the collection's flowy fabrics, a combination of jersey and woven rayon designed to skim the body, and are refreshingly versatile - beautiful on a floaty sundress for the beach, a classic wrap dress at work or a lace-accented maxi on date night. Line details are also reflected in the intricate lattice-backed tank and trimmings of a fitted tee.

Lei Chic This winning combination befits a duo well versed in balancing acts - Leao is an avid surfer from Brazil who also owns a surfwear line, while Reimann, who hails from East Germany, splits her time between Honolulu and Bali, where Gaya is manufactured.

Consider us fans of epic proportions.

Gaya's spring 2013 collection is available at Florencia Arias, Flower Child, Drift Boutique, MisFortune, Genius Outfitters and more. Apparel prices range approximately $30-$90.

Posted on Tuesday, January 29, 2013 in Permalink

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About Lei Chic

Lei Chic is a daily email and shopping blog that plugs you into Hawaii's newest and hottest boutiques, designers, trends, spas and salons, and more. You'll also discover all the cool events, dinners and sales happening around town in our Weekend Picks every Thursday. With Lei Chic, you'll get the inside scoop on what everyone will be talking about tomorrow – in your inbox today.

Lei Chic associate editor Natalie Schack has been a cultural anthropology student,museum worker bee and dabbler in graphic design. When she isn't scouting new fashion, compiling to-do lists or crafting puns, Natalie spends her free time dreaming up elaborate picnic ideas; "researching" via YouTube tutorials, blogs and Instagram; and dusting off her pith helmet for the next adventure life throws her way.


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