Monday, July 2, 2012

Adult Swim

Lei Chic Germany. The country behind many of man's modern marvels.

Luxury cars. Athletic shoes. Coffee makers. Heidi Klum.

And, thanks to swimwear designer Suzanna Kuhlemann, über chic swimsuits.

Behold, 1979's newest lineup of retro-style swimwear, now available at Hawaii Fashion Incubator Coop in Ward Warehouse.

Once again, Kuhlemann, who splits her time between Honolulu and Berlin, combined the vintage design elements of 1940s and '50s beach looks, à la Rita Hayworth and Shirley MacLaine, with sleek, modern silhouettes. The result: a series of basic, yet stylish, suits that are sexy without showing a lot of skin. Think gathered bandeau tops and high-waisted bottoms with fabric-covered buttons, delicate ruffles or seam details, and belted one-pieces with detachable neck straps and front skirts.

Lei Chic This time around, however, she's added subtle shaping elements, like sturdier lining and removable cups designed to enhance all body types, high-grade nylon spandex for extra comfort and durability, and stuck to solid colors, like black, red and purple, to underline the suits' classic, feminine look.

And while Hifi's selection isn't super extensive, Kuhlemann says more colors and styles will be delivered throughout the summer.

So you can stay ahead of the curve.

With a swimsuit that makes you look wunderbar.

$170-$180, 1979 Swimwear, available on Etsy and at Hawaii Fashion Incubator Coop in Ward Warehouse, Wednesdays and Saturdays, 10 a.m.-2 p.m. For more information, visit 1979's website or email info@1-9-7-9.com.

Posted on Monday, July 2, 2012 in Permalink

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About Lei Chic

Lei Chic is a daily email and shopping blog that plugs you into Hawaii's newest and hottest boutiques, designers, trends, spas and salons, and more. You'll also discover all the cool events, dinners and sales happening around town in our Weekend Picks every Thursday. With Lei Chic, you'll get the inside scoop on what everyone will be talking about tomorrow – in your inbox today.

Lei Chic associate editor Natalie Schack has been a cultural anthropology student,museum worker bee and dabbler in graphic design. When she isn't scouting new fashion, compiling to-do lists or crafting puns, Natalie spends her free time dreaming up elaborate picnic ideas; "researching" via YouTube tutorials, blogs and Instagram; and dusting off her pith helmet for the next adventure life throws her way.


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