Friday, November 1, 2013

Friday the (Ginger)13th

Ginger13 opens Chinatown boutique and studio


Judging by your weak stomach, we're guessing last night's candy binge got pretty ugly. So tonight, take a break from the sweet stuff and have a little Ginger instead.

In just a few hours, Ginger13 designer Cindy Yokoyama opens her first boutique in Chinatown. Consider it the culmination of a nearly decade-long dream that grew as her jewelry line did, moving from craft fairs to trade shows to more than a dozen retailers in Hawaii and Japan.

Remember Community boutique and the original Super Citizen? Now, that's where you'll head to pick up Ginger13's latest creations — signature mixed media stunners like boho-chic statement necklaces with vintage chevron bone arrows showcased in gorgeous glass display cases. You'll also have unfettered access to the designer herself now that she's moved her studio in back.


Feel free to ask Yokoyama about her walls of succulents, nestled in tiny hand-painted ceramic pots and sculpted glass vases. (She'll tell you they stem from her side business in floral design.) Or the artwork behind the counter that she painted herself. (She'll credit her bachelor of fine arts from the University of Hawaii at Manoa.)

Or you can just ask her to take 15 percent off all jewelry and plant purchases during her grand opening celebration tonight and tomorrow. (Consider it done.)

Get ready for binge number two.

Ginger13's grand opening celebration takes place tonight, 5-9 p.m., and tomorrow, 10 a.m.-4 p.m., at 22 S. Pauahi St. Regular store hours are Mondays-Fridays, 10 a.m.-6 p.m., and Saturdays, 10 a.m.-4 p.m., closed Sundays. For more information, visit


Posted on Friday, November 1, 2013 in Permalink

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About Lei Chic

Lei Chic is a daily email and shopping blog that plugs you into Hawaii's newest and hottest boutiques, designers, trends, spas and salons, and more. You'll also discover all the cool events, dinners and sales happening around town in our Weekend Picks every Thursday. With Lei Chic, you'll get the inside scoop on what everyone will be talking about tomorrow – in your inbox today.

Lei Chic associate editor Natalie Schack has been a cultural anthropology student,museum worker bee and dabbler in graphic design. When she isn't scouting new fashion, compiling to-do lists or crafting puns, Natalie spends her free time dreaming up elaborate picnic ideas; "researching" via YouTube tutorials, blogs and Instagram; and dusting off her pith helmet for the next adventure life throws her way.

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