Monday, October 28, 2013

Happy Daze

Shop Oopsy Daze's trendy keiki playground apparel online

Oopsy Daze

Getting your kid properly dressed for school is a lot like a reality show. There are screams. There are tears. There are tussles over sequin tutus and glitter tiaras (way more Boo Boo than Honey in your book).

Thank goodness for Oopsy Daze, a new locally designed keiki apparel line with a true rags-to-britches story. Hawaii Kai designer Dixie Rose made a pair of printed harem pants for her son, Phoenix. Said pants (and son) were posted on Instagram. Said Instagram got picked up by Buzzfeed. The rest is history.

And by history, we mean a debut collection of trendy, playground-friendly separates that both boys and girls can rock. Choose from three graphic tees emblazoned with fun phrases like "Crazy coconut," "Oops! My bad" and variations of "Aloha," then pair with comfy harem pants in faux denim or crazy striped prints with equally snazzy reversible cuffs. Rose is adding more styles soon, plus a fringe poncho for girls and tailored vest for boys.

Whatever the combo, your keiki will be the coolest kid in school.

Make no mistake about it.

Oopsy Daze tees $20, pants $30, available online at

Posted on Monday, October 28, 2013 in Permalink

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About Lei Chic

Lei Chic is a daily email and shopping blog that plugs you into Hawaii's newest and hottest boutiques, designers, trends, spas and salons, and more. You'll also discover all the cool events, dinners and sales happening around town in our Weekend Picks every Thursday. With Lei Chic, you'll get the inside scoop on what everyone will be talking about tomorrow – in your inbox today.

Lei Chic associate editor Natalie Schack has been a cultural anthropology student,museum worker bee and dabbler in graphic design. When she isn't scouting new fashion, compiling to-do lists or crafting puns, Natalie spends her free time dreaming up elaborate picnic ideas; "researching" via YouTube tutorials, blogs and Instagram; and dusting off her pith helmet for the next adventure life throws her way.

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